L.L Bean, Inc. Case Study Help and Solution
L.L. Bean Company eBay Case Study
The L.L. Bean Company has been an excellent choice for years, and this trend is continuing. A case study from L.L. Bean’s eBay page explains how a second hand company can achieve top ranking on eBay in their industry.
{T L.L. Why was L.L. Bean chosen for this investigation? L.L. Bean has made a strong business relationship with eBay and they have consistently placed well in the listings for their popular products. This is because L.L. Bean knows what it takes to work at the top of the list, and how to build a high listing by consistently doing what is needed to do in order to maintain top ranking.
{T L.L. How were they able to create a profitable listing? There are two parts to a successful listing on eBay. The first is listing the product. A professional L.L. Bean seller needs to buy harvard or Ivey case study solutions make sure that their listing contains a clear description of the product and makes use of keywords that are likely to bring in buyers interested in the item.
{T L.L. The second part of a successful listing is making the sale. A professional L.L. Bean seller is aware of the buyer’s buying habits and also knows when a buyer is likely to be ready to pay on the spot. Here are some tips on how to avoid losing to the first buyer on eBay:
{T L.L. The eBay author gives an excellent example of what not to do. In her example, she states that the L.L. Bean seller should first find a home for the products before selling them.
{T L.L. What is wrong with this advice? If you sell on eBay, then you will need to find a buyer who can pay the item before you send them. The seller should understand that he or she is selling these items to make money, and not a house. The seller should also understand that if he or she fails to take steps to sell the item to a buyer, then the buyer will not pay the item at all.
{T L.L. To see what happens when the home is not sold, visit any major city in the United States. If you think that you cannot sell a house in Chicago, you are wrong. Any buyer that has the means to pay on the spot will pay the home to the seller of L.L. Bean Beanies.
{T L.L. Does the L.L. Bean seller know how to write clear sales copy? The L.L. Bean seller should be able to write clear sales copy that includes a detailed description of the item.
{T L.L. There are no easy answers. There are a lot of things that a seller must know in order to sell on eBay. It will take some time for the seller to learn what he or she needs to know to sell on eBay, but that time is well worth it. Any seller can benefit from a proven strategy for selling on eBay.
{T L.L. Can a seller profit with a strategy like this? Yes, and this strategy can lead to a variety of profits. The key to this strategy is to begin by knowing the items that need to be sold, and selling them. L.L. Bean has already established a steady base of buyers that come to them for just such a purpose.
{T L.L. How do they get this done? They offer an extensive listing of their products on their website. The large listing helps to increase the number of people that are interested in a particular product. This increases the chances that a seller will have a listing that issuitable for a buyer.
{T L.L. Finally, the L.L. Bean Co. shows how the course of learning, experience, and knowledge can lead to success. If a seller wants to become successful at selling on eBay, he or she should learn from the L.L. Bean example.